Omnichannel
With over twenty stores, 50 million visitors, and a large B2C and B2B client base,
Plaisio is faced with the challenge of offering a similar customer experience and service level across all their channels. Integrating enterprise e-commerce and customer experience management in one platform will solidify and extent their current market position.
By upgrading their current e-commerce solution to a true
omnichannel retail solution, Plaisio can offer a cohesive, personalized shopping experience to all their clients across all their channels.
Sitecore and Mercury E-commerce
Plaisio saw the best solution in Sitecore Experience Platform (XP). By creating a 360 view of each customer, Plaisio has what’s needed to increase contextual marketing and create a more engaging customer experience. Using Mercury E-commerce to combine Sitecore XP and Sitecore Commerce, they are able to significantly shorten their
time to market.
In return, Plaisio’s vast experience in e-commerce will contribute to the continuous improvement of Mercury E-commerce as the accelerator for Sitecore Commerce.
Related articles