Share Along with Macaws’ decision to focus on implementing Sitecore Commerce projects, Macaw has chosen Mercury E-commerce as its accelerator to reduce the time to market and project costs.

According to Gartner’s Magic Quadrant report, Sitecore Commerce is a 'leading technology' for enterprise e-commerce projects. By offering extensive marketing and personalization features, Sitecore Commerce is the platform of choice for enterprise e-commerce. Using this e-commerce technology to its full extent requires a complex and lengthy implementation period. To reduce the time to market and project costs, Macaw turned to Mercury E-commerce accelerator.

 

Placing the business in control

With the ready-to-use and easily adaptable e-commerce components of Mercury, Macaw can finish implementation faster and more efficiently. This means a shorter time to market for Macaw. Thanks to this new e-commerce platform accelerated by Mercury, Macaw is able to quickly achieve its business goals.  

The time saved not having to develop each component is used to create and style a competitive customer experience. Marketers can personalize without the need for additional development. In this way, Mercury places the business in control at an early stage.

In addition, Mercury offers predefined business rules and extreme flexibility with its ready-to-use components, allowing Macaw to create the best customer experiences for their clients. Pim van Leeuwen, Manager of Macaw Interactive has this to say: “With Sitecore Commerce and Mercury E-commerce Macaw is reinforcing its position as a strategic omnichannel partner.”

Speaking of the experience with Macaw, Bart Hoppe, Sales Director for Mercury E-commerce, adds: “In Macaw we found a strong e-commerce implementation partner to contribute to the continuous improvement of Mercury.”

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